Remarketing and Retargeting : How do they work?


Remarketing and Retargeting are two remarkable tools for marketers. Some would think of them as the same thing but they are actually different. Let’s learn more about them and especially, how they differ. Remarketing is about e-mail marketing, utilizing social media to run campaigns and more, while retargeting deals with the website traffic by popping-up … Continue reading Remarketing and Retargeting : How do they work?

Pinterest Marketing: A simple guide to Rich Pins


Pinterest pins are 100 times more spreadable than a tweet, with the retweet average hitting only 1.4%. And, as for Facebook, the half-life of a pin is 1,6000 times longer than a Facebook post. Since the recent Instagram purchase by Facebook, Pinterest has become the hot ticket item for business marketing. Pinterest can be used … Continue reading Pinterest Marketing: A simple guide to Rich Pins

Influence Of Social Media On The Fashion Industry


  “The joy of dressing is an art”- John Galliano Fashion is a word that is recognized by all people of the society. It arises from the mix of innovation, inspiration, beauty and more. For some, it may be like an armor to survive the realities of daily life and for some, it may merely … Continue reading Influence Of Social Media On The Fashion Industry